Top 5 Communication Apps in Bulgaria Q2 2022

In Q2 2022, the top communication apps in Bulgaria displayed diverse trends in downloads, revenue, and active user metrics. Below, we delve into the performance of the leading apps: Messenger, WhatsApp Messenger, Telegram, Rakuten Viber Messenger, and Snapchat.

Messenger from Meta Platforms, Inc. saw a notable increase in weekly revenue, peaking at around $22 in mid-May and mid-June. Weekly downloads fluctuated, with a high of approximately 24.3K in mid-April and a low of around 16.3K in mid-June. Active users remained relatively stable, ranging from 1.42M to 1.53M throughout the quarter.

WhatsApp Messenger by WhatsApp LLC maintained a steady weekly revenue of around $6 to $7. Downloads spiked to about 24.1K in mid-April but saw a decline towards the end of the quarter, reaching approximately 9.4K. Active users initially increased from 1.06M to 1.24M by the end of June.

Telegram experienced a significant revenue increase towards the end of the quarter, peaking at around $195 in mid-June. Weekly downloads saw a downward trend from about 19.3K at the start of the quarter to approximately 8.3K by late June. Active users hovered around 340K, with minor fluctuations throughout the period.

Rakuten Viber Messenger from Viber Media showed consistent revenue, peaking at around $426 in mid-April. Downloads fluctuated, with a high of approximately 14.7K in early April and a low of around 8.5K in early May. Active users saw a gradual decline from 1.60M to 1.53M by the end of June.

Snapchat by Snap Inc. experienced low revenue, with brief peaks around $25 in early April. Downloads remained relatively stable, averaging around 9.6K at the start and ending the quarter at approximately 7.3K. Active users showed a slight increase from 584K to 591K over the quarter.

These insights are based on data from Sensor Tower, where more in-depth analytics and trends can be explored.